Creative Marketing Specialist

Job title: Creative Marketing Specialist

Status: Exempt, Full-Time

Reports to: As Defined By the Organizational Chart

Summary:

The Creative Marketing Specialist position is a Hybrid position that is ideal for a passionate, highly creative professional with a strong design background and experience in marketing communications. Reporting to the Marketing Manager, you will work closely with our Sales & Marketing Coordinator, sales teams, and leadership to create engaging, brand-consistent marketing materials that showcase our products and services.

Essential Duties & Responsibilities:

Marketing & Design

• Conceptualize, design, and produce a variety of marketing materials, including brochures, flyers, technical data sheets, infographics, digital ads, email templates, handouts, presentations and more.
• Ensure brand consistency across all digital and print materials while enhancing the company’s overall visual identity.
• Develop engaging content for social media and digital platforms that aligns with Riteks’ brand and messaging.
• Utilize Canva as the primary design tool for creating high-quality marketing assets. Proficiency in Microsoft Suite and Adobe Acrobat is a plus.
• Support website content updates by creating graphics, banners, and marketing visuals to enhance digital presence.
• Basic animation experience in a corporate setting is a plus.

Creative Strategy & Collaboration

• Work closely with the Sales & Marketing Coordinator and sales teams to translate technical concepts into visually appealing and easily digestible marketing materials.
• Brainstorm and develop creative ideas for marketing campaigns, digital ads, and product launches.
• Collaborate with internal teams to develop video content, product highlight features, and promotional materials to support brand storytelling.
• Maintain a pulse on industry trends to ensure Riteks’ branding and marketing materials remain fresh, relevant, and competitive.

Trade Shows & Event Marketing

• Assist in the design, development, and organization of trade show materials, including booth displays, banners, and promotional handouts.
• Work with the sales team to create compelling event-based marketing materials that enhance customer engagement.

Special projects

• Other duties as assigned

Supervisory Responsibilities:

• None

Qualifications:

• To perform the job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

Education/Experience:

• College degree in a Marketing related field is preferred, or a minimum of 2 years experience in marketing, design, or branding (preferably in a corporate or industrial setting).

Additional skills required:

• Proficiency in Canva is required. MS suite and Adobe Acrobat experience is a plus.
• Strong visual design skills with an eye for detail, color, typography, and layout.
• Experience in trade show marketing is a plus.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Strong organizational skills, attention to detail, and problem-solving abilities.
• Excellent written and verbal communication skills to collaborate effectively with teams.
• Strong working knowledge of Microsoft Office (Word, PowerPoint, Excel) and basic AI digital marketing tools.
• Ability to maintain confidentiality and handle sensitive company information with professionalism.